Last week, Fendi opened the doors to its brand new boutique in the heart of Orchard Road. To inaugurate the new space, the maison welcomed friends and fans of the brand to its official opening celebration at #FendiIONOrchard.
Special guests from Singapore were in attendance, including Zoe Tay, Fann Wong, The Sam Willows, Tabitha Nauser, Nathan Hartono and other VIPs. Scha Al-Yahya and Awal Ashaari from Malaysia, Rasri Balenciaga and Patsarakorn Chirathivat from Thailand, and Renata Kusmanto and Fachry Albar from Indonesia also joined in the celebration of the new store opening.
Inspired by its home city of Rome, Fendi at Ion Orchard welcomes a unique, travelling pop-up store, the FENDI KIOSK. Designed to resemble Roman-style vintage newsstands typically located the city's piazzas, the octagonal structure houses both Fendi's women’s and men’s collections with a focus on bags, small leather goods, textiles, and sunglasses.
Outside, the KIOSK is adorned with magazines featuring Fendi's top covers – and just for the occasion, special post cards inspired by the Men’s world graphics have been exclusively created.
