Surf's up with Saint Laurent Rive Droite's latest release
We all know sunsets are lovely. Saint Laurent knows it too, with the release of their latest Rive Droite line, 'Salt and Sun.' Creative Director Anthony Vaccarello, along with Paris-based brand K-Way, honors the the beauty of sundown with a line of surf-chic inspired items, including a version of K-Way's beloved Mystic jacket with an all-over sunset print.
The campaign, shot by South African photographer Purienne, presents an idyllic scene. A group of friends bring their new Saint Laurent surfboards for a day at the beach, along with several plush Fatboy pillows thrown in the trunk of the car, or directly on the sand — the campaign captures those perfect moments right before sunset that you'll reminisce about when the seasons change.
The sand from the beach is going to follow you home, along with the memories you made on the beach. Surfing, swimming, watching the sun disappear on the horizon – Salt and Sun is a celebration of how intoxicatingly wonderful summer is.
The collection will be exclusively available at Saint Laurent Rive Droite boutiques in Paris and Los Angeles and via their website.
