Nick Knight's SHOWstudio shot a video campaign starring the supermodel, highlighting the wonder within a high-performance, healthy lifestyle.

A little over a month into 2019, many people have let go of their fitness resolutions as busy lifestyles take over. Some might have an expensive gym membership sitting unused, while others might simply feel regret, but Equinox has provided&nbsp;new&nbsp;inspiration by releasing the campaign for their new hotel initiative. With Naomi Campbell as its star, the video is a reminder of the beauty and peace of a healthy lifestyle, which will now be easier to achieve within a packed schedule.

Shot by Nick Knight&#39;s <a href="http://showstudio.com/" target="_blank">SHOWstudio</a>, the campaign follows Campbell on a journey of movement, nutrition, and regeneration. Fitting to many of today&#39;s trendy fitness classes, the supermodel meditates, trains, and snacks in an environment filled with colored lights. This makes for a&nbsp;visual feast, but it&#39;s also a clear moment of relief as Campbell works on herself away from a busy, oversaturated world.

&nbsp;

<iframe align="middle" frameborder="0" height="500" scrolling="no" src="https://www.youtube.com/embed/hCA2BfbF4y8" width="750"></iframe>

&nbsp;

The <a href="https://equinox-hotels.com/" target="_blank">Equinox Hotel</a> will open in New York City&#39;s up-and-coming Hudson Yards neighborhood this&nbsp;June, aiming to expand the company&#39;s reputation beyond fitness and reinvent the concept of a high-performance lifestyle. It promises to be different from other hotel experiences, providing dark, cool rooms, elixir-focused cocktails, and fitness that&#39;s more personalized and upscale than the already exclusive Equinox clubs. The goal is to help guests become and maintain their best selves, making Campbell the perfect star since she&#39;s just as iconic today&mdash;remember the Valentino haute couture show the other week?&mdash;as she was in the &#39;90s.

The campaign leaves a lot to discover about how the new concept will look and feel. While guests might have to see for themselves what craft cocktails are on the menu or what exactly a dark, cool hotel room means, they will be surely documenting the experience for the rest of the world to experience on Instagram.

Visit&nbsp;<a href="http://www.Equinox-Hotels.com" target="_blank">Equinox Hotels</a>&nbsp;to learn more

Equinox Hotels and Naomi Campbell Make Fitness an Aesthetic

Related Articles

Fashion

Naomi Campbell, M.I.A. and More to Star in Burberry's Holiday Campaign

Culture

Naomi Campbell Launches Her Own Youtube Channel

Beauty

Naomi Campbell Lands First-Ever Beauty Campaign with Nars

Recommended posts for you

Culture

Season 2 of Hit Korean Series, 'Moving' is Officially Confirmed!

Culture

'Wicked' Brings the Magic of Oz to the Big Screen

Fashion

A Fashion Breakdown of BTS Jin’s ‘Running Wild’ Music Video

Watches & Jewellery

Han So-hee, Alexa Chung and More Front Boucheron's 'Gates of Wonders' Campaign

Living

Discovering Switzerland: Enriching Experiences Beyond the Classroom

Watches & Jewellery

Van Cleef & Arpels' Latest High Jewellery Collection is a Treasure Trove

Fashion

Jennifer Lawrence Rocks Fall's Hottest Colour Trend in Chocolate Brown Maternity Look

Fashion

Matthieu Blazy Rumoured as Favourite to Become Chanel's Next Artistic Director