Blackpink's Jennie Stars in Chanel's New Coco Crush Campaign
She proves to us once again that she truly is the "Human Chanel" with this new campaign
Chanel is kickstarting the new year with an exciting Coco Crush campaign featuring "Human Chanel", Jennie of Blackpink. Together with the Maison's newest ambassador Lucy Boynton and Amandla Stenberg, Jennie has taken over social media this January with pictures and videos from the campaign.
Stunning as ever and embodying the spirit of the Chanel woman, Jennie is captured with the new Coco Crush jewellery collection in a series of imagery. These fresh and shiny creations include a single earring in white gold, as well as the new mini bracelets in yellow, white or beige gold, with or without diamonds. Featured in the campaign are also the new Coco Crush creations also feature a patented, invisible and rotating Coco Twist clasp.
Today, the maison officially released the main film scored by English musician, DJ, producer and composer Jamie XX. The renowned producer has created a brand new track aptly titled, "It's so good" just for the campaign, which Jennie could be seen bopping to throughout the stylishly edited film. Watch the full film below:
