Rosie Coloured Glasses: Rosie Huntington-Whiteley On Jimmy Choo And Self-Love

For you, what defines a modern woman?

I think it would be a woman with a clear point of view on what she wants out of life, with humility and a great sense of humour. 

What has been your biggest achievement?

Probably deciding to set up my own business Rosie Inc. about 18 months ago. Every day there is a new challenge but every day is equally as rewarding. Anybody who knows what it's like to set up a business knows that it is full of ups and downs. 

What was the impetus of starting Rosie Inc.?

It was really about creating a community of people who love beauty. Beauty has been a passion of mine since I can remember and I started to observe how positively friends and followers across my social media platforms responded when i shared anything that was beauty-related. I'm always being asked for tips — what products I use — and tricks from the industry. So, I really wanted to create a platform where people could come and learn, and I could share all of the thnigs that I've picked up over the past 16 years as a model. 

How do you overcome self-doubt?

I think I overcome doubt by having a really supportive team of people around me, my friends, my family, my team that I go to work with every day. I think for me it's probably also about taking that time to reconnect with myself and figuring out my limitations, yet also learninig to push myself that little bit harder. 

Who are some of the women you look up to?

I feel like with every woman I meet, there is always a great story to find inspiration from. Everybody has that story in them that I think is inspirational and special. I find now, especially being a mother, that I look up to women who are mothers, who are working, who are running a home. I have a lot of respect for that and being a new mum myself, I love to hear all the stories. 

Whose shoes would you like to step into for a night?

I would have to say Rihanna, performing on stage, for sure. I think that's got to be the ultimate experience and I love her, her music and everything she stands for. And I just think performing on stage would be unlike any feeling you could compare it to — singing to an audience and the crowd looking back at you with adoration. I would love to experience that. 

Was there a moment in your childhood that sparked your interest in fashion?

I would always ask my parents for magazine subscriptions for my birthday or Christmas, and one of my earliest childhood memories involves waiting for them to arrive every month. I can remember the excitement of knowing it would be there when I got back from school — I'd get off the school bus and race down the road. I'd sit in my bedroom and share with my mum, and we'd look at all the fashion stories together. It was the creativity which really inspired me, and my bedroom walls were plastered with iconc images of models and fashion campaigns.