Fashion

Ariana Grande Takes You to A Glamorous Holiday Party with Swarovski

Swarovski presents the Holiday Campaign 2024 with Global Brand Ambassador Ariana Grande - two-time Grammy winner, singer and actress.

clothing glove dress formal wear flower flower arrangement flower bouquet plant lady glass

The campaign follows Ariana Grande as she steps into the magic of the holiday season with the dazzling "Party of Dreams," immersing herself fully in the opulent, radiant world of Swarovski. She arrives at a nightclub transformed into a shimmering tribute to Swarovski's iconic allure—a place where the brand’s signature colours and design codes infuse every corner with a festive, celebratory glow.

As Ariana glides through the crowd, the atmosphere crackles with anticipation. She’s greeted by a line of glamorous dancers adorned in stunning Swarovski jewellery, each one a picture of high-fashion elegance and individual style. Decked out in couture creations that sparkle in the club’s ambient light, her guests radiate confidence and personality, celebrating the spirit of the night. Channeling international party icons across eras, they embody inclusivity and self-expression, uniting in a vibrant tribute to living boldly and brilliantly.

Ariana’s own look, curated specially by Swarovski’s Giovanna Engelbert, is pure luxury, featuring pieces from the iconic Millenia line and the dramatic Matrix Crash collection. With her festive flair and head-turning ensemble, she captivates the room, infusing the night with an air of exuberant, holiday glamour, ensuring this is one party no one will forget.

ring dress formal wear adult female person woman glove necklace evening dress
The motifs were shot by leading fashion photographers Mert and Marcus.
crystal accessories festival hanukkah menorah
accessories sunglasses glasses
wristwatch arm body part person crystal
accessories jewelry necklace diamond gemstone crystal car transportation vehicle

Ariana Grande added: " Celebrating the Party of Dreams with all of these cool, glamorous guests adorned with Swarovski crystals was an unforgettable experience. I love how the campaign captures the festive atmosphere and mood - and the film's dynamic music video style brings it all together perfectly. The energy on set was electric - we danced and had so much fun, by the end no one wanted to go home! It's amazing to bring this exuberance and sparkle to the holiday season - and I'm so excited about my continued journey with Swarovski."

Tags

Recommended posts for you