Stray Kids I.N Named Bottega Veneta Brand Ambassador
The South Korean idol is the latest addition to the Italian fashion house’s roster of ambassadors.
Bottega Veneta has tapped on I.N, member of K-pop supergroup Stray Kids, as its new Brand Ambassador. Known for his cool confidence and evolving sense of style, I.N’s addition to the brand appears to be a natural fit.
If you’ve been keeping an eye on I.N, this announcement might not come as a surprise. He made waves when he attended Bottega Veneta’s Spring/Summer 2025 show during Milan Fashion Week, and was seated with A$AP Rocky and Kendall Jenner. Now, he’s officially joining a lineup of ambassadors that includes BTS' RM and Jacob Elordi.
I.N shared his excitement about the partnership, citing his admiration for the brand’s craftsmanship and its dedication to self-expression. “I am honoured to join Bottega Veneta as Brand Ambassador,” he said.
He continued, “As someone who loves fashion and knows the commitment it takes to master a craft, I am excited and inspired by Bottega Veneta’s incredible artisanship and its spirit of self-expression. The opportunity to represent the house and share its vision really means a lot to me.”
The news comes at an exciting time for Bottega Veneta, with new creative director Louise Trotter set to take the reins at the end of January. For I.N fans and fashion followers alike, the collaboration promises plenty to look forward to.
