Make the Most of Your Lunar New Year Celebrations with Martell
Talk about a luxe Chinese New Year starter kit. With Martell’s VSOP Limited Edition Cognac by Jacky Tsai, Martell L’Or Tiger, exclusive poker cards, poker sets, and a handy mahjong set up for grabs, we can’t think of a better way to celebrate the Year of the Tiger.
Let’s face it – Chinese New Year is all about the late-night hangouts with friends and family catching up, trading gossip, and playing dangerous games (for your bank account) like mahjong and ban luck. And of course, with the hours spent throughout the night doing so, you'll need a trusty liquor to treat your guests whilst you spend the night in their good company.
This year, French Cognac house Martell has come up with a Lunar New Year starter kit that’s sure to aid you in your quest to ‘huat’. The main attraction of the House’s collection is the VSOP Limited Edition Cognac by Jacky Tsai, a London-based Chinese artist whose East meets West art amalgamates traditional elements with that of contemporary Western pop art. Just for the collection, Tsai re-envisions the iconic Martell swift emblem with a nod to the Tiger year.
When it comes to its tasting notes, the VSOP holds a rich blend of aged eaux-de-vie – offering aficionados a perfectly balanced cognac with a lush mix of fruity notes and woody overtones that’s best served neat. However, the versatility of the VSOP also allows for casual drinkers to have the cognac on the rocks or infused into delightful cocktails for a night of easy drinking.
If you’re looking for something a tad more sophisticated, the exclusive Martell L’Or Tiger is sure to treat your taste buds. To celebrate the Year of the Tiger, Martell showcases their exquisite savoir-faire with an amber-hued crystal carafe detailing the shape of this year’s esteemed zodiac. On top of that, its rich blend of aromatic red fruit and wood tasting notes will bring some class to your Lunar New Year gatherings.
In addition to the cognacs, Martell has also designed its very own poker cards, poker set, and mahjong set for redemption. The poker cards (that come in both a signature Martell blue and gold) are complimentary with every bottle of Martell Noblige or Cordon Bleu 70cl purchased, limited to 6 sets per customer. Shoppers also need to have a nett spend of $588 worth of Martell products in order to redeem a poker set, limited up to 2 sets per buyer. Lastly, the mahjong set (worth $288) can only be claimed once $888 has been spent on Martell’s products, with up to 2 sets limited per customer available.
The VSOP Limited Edition Cognac by Jacky Tsai is available for purchase here. To check out any of Martell’s other products, visit their store on Shopee or any of its participating retail stores – NTUC FairPrice, Cold Storage, Giant and Sheng Siong supermarkets and its affiliates.
