Watches & Jewellery

Swatch's Big and Bold Collection Channels An Urban State Of Being

Audacious, bold and contemporary- this is what Swatch's newest collection is all about.
wristwatch person human clock tower building architecture tower

Alongside Swatch's collaboration with Japanese streetwear brand, BAPE, the Swiss brand has also doled out six new watch models in their latest Big Bold collection. Inspired by that "devil-may-care" urban street attitude, this collection is for the one who dares to be different, armed with a bold personality and the audacity to dream big.  

BBBlanco and BBBeauty
BBBlanco and BBBeauty
BBBlack and BBBlue
BBBlack and BBBlue
BBBubbles and BBBlood
BBBubbles and BBBlood

Boasting a 47mm watch head covered with curved glass, all six watch models bear contrasting 3D prints on the dial and on the strap in the main colour, while the neutral backgrounds complement the contemporary design, along with superluminova watch hands to tell you what time it is. Bold and modern, these watches fit perfectly with any outfit, suitable for the fashionable urbanite. 

Check out the lifestyle shots below: 

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