Watches & Jewellery

Bulgari Meets with the Stars

A constellation with Zendaya, Lisa, Shu Qi, Anne Hathaway and Priyanka Chopra Jonas confirms Bulgari's status as a star jeweller.

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Bulgari presents its constellation for the launch of its new campaign for 2022 – titled 'Unexpected Wonders'. The dream team epitomizes the diversity, equity and inclusion that drive the brand's ethics and values, as well as confirms Bulgari's status as the "Jeweller for the Stars".

Bulgari presents its latest creations with the help of five extraordinary women. The list includes some of the brand's longtime partners such as American actress Zendaya, Blackpink singer Lisa and Chinese actress Shu Qi, as well as two prestigious new additions: Oscar-winning actress Anne Hathaway and Indian actress Priyanka Chopra Jonas.

The talented celebrities were photographed by Dan Jackson and Chris Colls, masters of portraying the strong and multifaceted nature of their personalities.

Photo: Dan Jackson

The new campaign was filmed in Rome – the city that never ceases to amaze and remains an eternal source of inspiration for Bulgari, where the opulence and glamour of the iconic jewels intertwine with the simple life full of small and satisfying moments.

Anne Hathaway is captured wearing sumptuous high jewellery creations, timeless pieces from the Serpenti line and refined jewellery and watches from the Divas' Dream collection. At the same time, Zendaya sophisticates the works of art of high jewellery, as well as expresses her personality through the B.zero1 and BB collections.

While Priyanka Chopra Jonas confidently endorses both the high jewelry collection and the Serpenti sign, Lisa's cool and bold style resonates with the necklaces and rings from the B.Zero1 line. The Korean music star also shows off her sophisticated side by wearing the elegant pendants from the Divas' Dream collection.

Photo: Dan Jackson
Photo: Dan Jackson
Photo: Dan Jackson

In addition to starring in the images photographed by Dan Jackson, Zendaya and Anne Hathaway starred in a branded film directed by Oscar-winner Paolo Sorrentino. Experiencing wonders large and small, the two superstars explore a magical shower of flowers and a breathtaking view of Rome's magnificence.

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