Ni Ni And Kai Star In The Second Edition Of The Gucci Eyewear Campaign
Gucci Eyewear releases its Spring/Summer 2020 campaign, starring EXO's Kai, Chinese actress Ni Ni, models Delphi McNicol, Azu Nwogu, Jana Jonckheere, and more.
Under the leadership of creative director Alessandro Michele, Gucci has established its universe of cinematography with absolute eccentricity in every campaign. This time around, Gucci has once again teamed up with cult filmmaker Harmony Korine to present a replica of an '80s teen movie to narrate its Gucci Eyewear Spring/Summer 2020 campaign.
The campaign is set in a record and VHS store, where the colourful neon lights, posters, and covers set a psychedelic and nostalgic mood for the night. Like every good teen film, the plot stays raw and undirected, where the muses of Gucci are seen having a ball of a time.
This season, Gucci Eyewear remains bold and classic. Aviator, cat-eye, and squared frames are spotted across the collection, accentuated with pearls and GG logos against a playful palette.
Scroll down and swipe the gallery to take a look at Gucci Eyewear Spring Summer 2020 campaign:
Visit gucci.com to find out more.
