A fixture in Blackpink’s music videos, and counting Doja Cat, Rosalie, and Alexa Demie as fans, find out more about this rising label that holds sustainability at its core.

It is not everyday that you come across a recycled couture label, but here we are. You may have previously spotted Sevali&rsquo;s designs on Jennie and Lisa in their latest music videos Lovesick Girls and Ice Cream. But this rising Chilean designer is also a favourite amongst&nbsp;other hip musicians and stars, such as Doja Cat and Alexa Demie.&nbsp;

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CF25KeQAO3R/embed" width="700"></iframe>

In Lovesick Girls, Lisa wears an upcycled sneakers top while she sings of heartbreak and lovesickness, while Jisoo looks ethereal in the rain in a Sevali upcycled slip dress.

At the most recent Savage Fenty show, singer&nbsp;Rosalia showed up in a custom made Sevali -- in a colourful logo set, a spin from Louis Vuitton&rsquo;s multicoloured monogram. With such a unique vision, in&nbsp;eye catching, playful designs it is no wonder Sevali&nbsp;has&nbsp;become a favourite amongst some of our globe&#39;s hottest pop stars.&nbsp;

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CF0BvT_g6rb/embed" width="700"></iframe>

&nbsp;

Scroll ahead to find out more&nbsp;about the label.&nbsp;

Its helmed by creative director Sebastian A. de Ruffray

Born in Santiago, Chile, Sebastian completed his Bachelor&rsquo;s degree at Milan&rsquo;s Instituto Marangoni, and interned at Alexander McQueen. He later pursued an MA at prolific fashion school Central Saint Martins. He settled in Paris, working for a few brands before venturing on his own with Sevali, and <a href="https://www.l-insane.com/the-blog/meet-the-latest-member-in-the-linsane-family-sevali/">cites&nbsp;Corinne Day, Martin Margiela </a>and McQueen as a few of his inspirations in fashion.

&nbsp;

On&nbsp;Sevali&rsquo;s aesthetic and brand&nbsp;

The brand labels itself as &lsquo;upcycled couture.&rsquo; &nbsp;&ldquo;we aim to push the limits of upcycling by experimenting with unusual materials, ultimately aiming to question the common practices of the fashion industry. Our pieces often feature aesthetic reinterpretations of dress codes from the 90&rsquo;s and 00&rsquo;s,&rdquo; the designer <a href="https://whynow.co.uk/read/meet-the-creative-director-of-sevali-who-rescues-fly-tipped-mattresses-off-the-streets-of-paris/">told a UK publication in an interview.</a>&nbsp;&nbsp;

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CF35Mf8Axp9/embed" width="700"></iframe>

The designer has a penchant for found objects: previous source materials include abandoned flower printed mattresses from the streets of Paris&nbsp;

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/B2zKqbIICbx/embed" width="700"></iframe>

These mattresses later underwent a long restoration process to become oversized jackets as part of their collection. Other materials include leather car seats, seat belts, leather bags&nbsp;upcycled pajamas, and more. This keeps with Sevali&rsquo;s strong ecological focus where sustainable practises, such as the reuse of materials, are prioritized. Furthermore, found objects have been <a href="https://i-d.vice.com/en_uk/article/z3epzj/sevali-is-making-upcycled-couture-out-of-mattresses-and-car-seats">described by&nbsp;Ruffray</a>&nbsp;to&nbsp;&quot;have more powerful energy than clothes because people relate more to these objects.&quot;&nbsp;

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/B9cINungu0R/embed" width="700"></iframe>

&nbsp;

His latest collection is an exploration of wearable art&nbsp;

04 was held in the gallery space of Lafayette Anticipations, featuring a finale where the final two pieces of fabric were stretched out across metal frames, and models engaged in the act of dressing up - presenting it as a performance and art piece.&nbsp; Silhouettes were inspired by the early-aughts, back when pleated mini skirts and baby tees witnessed its heyday.

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CF-taMVg8AM/embed" width="700"></iframe>

&nbsp;

&nbsp;

He hopes to collaborate with BTS one day&nbsp;

... Ruffray<a href="https://www.korea.net/TalkTalkKorea/English/community/community/CMN0000004751"> said in an interview</a>.&nbsp;

&nbsp;

Check out some of the celebrities donning Sevali:

Jisoo in Sevali upcycled pink dégradé knitted dress

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CEbzpkpg8-J/embed" width="700"></iframe>

&nbsp;

Doja Cat&nbsp;

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CDCqfeRgf0s/embed" width="700"></iframe>

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CAqCuSeA_Rg/embed" width="700"></iframe>

&nbsp;

Euphoria actress Alexa Demie

<iframe frameborder="0" height="800" scrolling="no" src="https://www.instagram.com/p/CEM3Eq1g8SP/embed" width="700"></iframe>

&nbsp;

Kim Petras

<iframe frameborder="0" height="800" scrolling="no" src=" https://www.instagram.com/p/BzIneUmILuV/embed" width="700"></iframe>

On Our Radar: Sevali, The Upcycled Couturist That's A Favourite With Blackpink

Related Articles

Fashion

Moon Choi Is The Rising Designer That Should Be On Your Radar

Fashion

These Are The Rising Fashion Designers That Should Be On Your Radar

Fashion

All The Top Fashion Looks From Blackpink and Selena Gomez’s 'Ice Cream'Music Video

Recommended posts for you

Beauty

How to Translate the 'Clean Goth' Fashion Trend to Your Beauty Routine

Fashion

BLACKPINK's Jennie's Best Airport Fashion Moments So Far

Fashion

The Dior Caro Backpack: A Modern Icon in the Making

Fashion

Cover Story: Baifern is Going Full Speed in Life

Fashion

Ariana Grande Takes You to A Glamorous Holiday Party with Swarovski

Fashion

Cover Story: Enter the Enchanted Woods with Actress, Kim Min-ha

Fashion

All The Highlights from the CFDA Fashion Awards 2024

Fashion

Seek Ultra-Chic, Trendy Inspiration From Pop Culture For Your 2024 Halloween Costume