Loewe Celebrates the Launch of Loewe Korea with 6 Korean Talents in New Campaign Video
Loewe kicks off the new launch of its Korean subsidiary with a campaign titled ‘A Very Loewe Introduction’, featuring talents such as actress Yoo-mi Jung, actor Yoon-soo Nam, models Sung-Jin Park and Ellie Ahn, as well as musicians APRO and Lil Cherry.
The campaign film directed by JDZ introduces the artists pronouncing the brand’s name ‘LO-Weh-Vay’ using Hangul — the Korean alphabet — as they dress in LOEWE’s Fall Winter 2021 Pre-Collection and/or Fall Winter 2021 Collection.
Watch the campaign video below: