First Look: Burberry x Kris Wu Collection
Following last year’s well-received “Kris Wu edit”, Burberry has once again teamed up with the Chinese-Canadian star — this time, for a complete 19-piece collection. Launching worldwide on December 16, Burberry x Kris Wu translates the actor/musician’s personal style into a range of everyday pieces and accessories.
Unlike his last collaboration with the brand, Kris's new collection for Burberry bears a uniquely personal touch: the Burberry ambassador's own tattoos and song lyrics make up the key details of the clothing, whether as graphic motifs on sweatshirts, sweatpants and hoodies or embroidered upon a leather-trimmed lightweight rucksack.
Of course, the collection is also rife with traces of the British label's heritage. The soft-touch plastic cagoule shows off the iconic Modern Stewart Royal tartan pattern, while the relaxed-fit, single-breasted car coat is composed of weatherproof gabardine woven at Burberry’s mill in Yorkshire, England.
"I was so inspired by the spirit, forward-thinking attitude and heritage of Burberry that I wrote and recorded a new Hip-Hop track called ‘B.M.’ which encapsulates my experience with the fashion house." – Kris Wu
Aside from the collection, Kris has also released a special new track for both his fans and Burberry lovers. Titled "B.M." (for "Burberry Made"), the song describes the singer's experience as global ambassador for the British fashion label. The track is now available for download on iTunes, Spotify and Apple Music.
The Burberry x Kris Wu collection will be available globally from 16 December on Burberry.com and at Burberry ION Orchard in Singapore.
