Here, we take a look at five trends that are taking SS24 by storm

This summer season, fashion trends are striking in their diversity; and elegance, glamour, sparkling radiance and sophisticated femininity occupy a special place. These elements interact to create a unique celebration of style and a hymn of beauty and grace. Even the most current summer trends can turn your every day into a real fashionable celebration!
Below, we take a look at five that have caught our eye this season:

Dazzling Metallics

One of the key accents of the season was metallic fabrics that exude a mesmerizing glow. Glittering dresses, tops and skirts in shades of silver, gold and copper dominated the runways, illuminating them with shimmering splendour. The masters of couture houses skillfully played with noble metallic notes, creating stunning outfits for true goddesses of glamour. At the same time, many designers chose to abandon elaborate details, allowing luxurious textures to speak for themselves.
Photo: Anna Kruz (Latvia)

Floral Symphony

Summer would be incomplete without elegant floral prints, which have become one of the hits of the new season. From delicate watercolour drawings to bright large bouquets, floral motifs in a wide variety of variations have conquered the catwalks. Designers boldly experimented with shapes, colours and sizes of patterns, creating truly unique creations. Dresses, blouses, skirts, and sometimes even suits were buried in a riot of seductive buds, teasing the imagination with colourful splendour.
Photo: Chanel

Royally Handmade

Sensual handmade knitting introduced notes of mystery and romance into fashion collections. Lacey mesh dresses, tops and accessories looked both playful and elegant. Skilled craftswomen have once again proven that traditional crafts are capable of creating real miracles by dressing women&#39;s beauty in lace. Many brands have decided to enhance the effect of luxury by complementing openwork items with pearls, beads and rhinestones, creating truly royal looks. Photo: Blumarine

Homage to the '80s

The era of unbridled glamour of the 1980s became one of the main inspiring themes for designers. Bold silhouettes with accentuated shoulders, sequins, bright neon shades and playful accents have all returned to the fashion scene with a new interpretation. Many shows resembled bright retro-style parties, where each image was filled with unbridled luxury and enthusiasm. At the same time, modern materials and cuts made it possible to modernise daring outfits, making them relevant for the temperamental fashionistas of 2024.

Sheer Splendour

Translucent fabrics introduced notes of sensual coquetry into the collections. Chiffon, organza and tulle allowed designers to create mysterious layered looks, where light translucent outfits were gracefully framed by tight-fitting underwear. A seductive play with transparency and lingerie elements has become one of the highlights of the season for bold and self-confident beauties.
Photo: Chanel

In general, summer collections invite you into the world of unbridled glamour, luxury and femininity. This season, every fashionista can feel like a world-class star!

San Andres Milano Spring-Summer 2024 Collection

DOBRZANSKA COUTURE HOUSE / Latvia

Marc Jacobs Celebrates 40 Years With His Favorite Dolls

Acne Studios, the rebellious era

SELINA KEER / Latvia

UNA BERZINA / Latvia

CHANEL Spring-Summer 2024. Courtesy of CHANEL.

Text: LiizaVa Photos: Fashion houses, PR

The Spring/Summer 2024 Season Brings About Unbridled Glamour

Related Articles

Fashion

Breaking! Creative Director Virginie Viard Leaves Chanel

Fashion

The Statement Gucci Bag Celebrities Are Loving Right Now

Fashion

Dior Cruise 2025 Explores The Maison's Enduring Connection With Scotland

Recommended posts for you

Culture

The White Lotus Season Three Featuring Lisa Debuts February 17

Fashion

Calvin Klein Back at New York Fashion Week with Veronica Leoni's First Show

Fashion

Jeff Satur Is Valentino's First Thai Brand Ambassador

Fashion

Kim Soohyun is Prada's Latest Brand Ambassador

Living

A Limited-Edition Snake-Themed Tea for Lunar New Year

Fashion

10 Little Black Dresses for New Year's Eve and to Celebrate 2025

Watches & Jewellery

Rose Gold Jewellery Timepieces to Have and Hold

Watches & Jewellery

Exclusive! AESPA on Their Love for Chopard, 'Whiplash' Comeback & More