What AUPEN is Not Telling You about their Secret Partnership with LVMH Métiers d’Art

You won’t believe what’s behind this groundbreaking partnership and the secret advantage they’ve unlocked

The LVMH Métiers d’Art headquarters in Paris.

In a shocking move, one-year-old AUPEN has teamed up with LVMH Métiers d’Art, giving the young accessories brand unprecedented access to the luxury giant’s elite global ateliers. This game-changing partnership has been elevating AUPEN’s products to new heights of luxury, tapping into best-in-class craftsmanship that’s been the secret behind some of the world’s most coveted luxury items.

Thanks to this exclusive tie-up, AUPEN has been working hand-in-hand with LVMH’s top global ateliers, for example—Tanneries Roux, Jade Groupe, and GBJM Technologies—renowned names behind iconic brands like Hermès, Louis Vuitton, and Chanel. The luxury savoir-faire powering AUPEN’s offerings has helped it to blow away the competition, making it a must-watch in the world of high-end accessories.

What This Means for AUPEN—And Why It’s HUGE

LVMH Métiers d’Art states:

“AUPEN's bold designs prioritize traceability and transparency, ensuring every creation resonates with conscientious luxury consumers.”

With exclusive access to LVMH’s highly-coveted resources, AUPEN has redefined what it means to create sustainable yet luxurious fashion.

The Secret Force Behind LVMH Métiers d’Art

Created in 2015 to tackle the global materials crisis, LVMH Métiers d’Art has become the luxury world’s best-kept secret for sourcing elite materials. Its portfolio of more than 10 world-renowned institutions ensures that brands like AUPEN have access to the finest leathers and cutting-edge metal hardware. With prices rising and resources dwindling, LVMH’s CEO, Matteo De Rosa, declared that their mission is clear:

“In a world of scarcity, our job is to secure access to the best materials.”

Meet Some of The Elite Ateliers That Have Been Supercharging AUPEN

Tanneries Roux—The prestigious tannery founded in 1803, has been trusted by Hermès and Louis Vuitton. Specializing in high-quality calfskin, this French leather giant ensures that AUPEN’s designs feature only the finest leathers.

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The Tanneries Roux headquarters in Drôme.

Jade Groupe—Known for producing luxury metal hardware for Chanel and Schiaparelli, this Parisian atelier’s intricate work has elevated AUPEN’s accessories to new levels of opulence.

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The exterior facade and design studio of Jade Groupe in Montmartre, Paris.

GBJM Technologies—An industry leader in Metal Injection Molding (MIM), this global workshop is revolutionizing how intricate metal parts are made for luxury fashion. With factories across Bangkok, Dongguan, and Italy, GBJM’s eco-friendly production process is not just innovative but has set AUPEN apart from the competition.

This unprecedented collaboration marks a major milestone in AUPEN’s meteoric rise, proving that they’re ready to take on the luxury giants with sustainably sourced, high-fashion accessories that consumers can’t resist, generating a long waitlist.

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AUPEN Singapore’s Workshop.

AUPEN continues to push the boundaries of luxury accessories, producing not just with LVMH Métiers d’Art but with selected global ateliers, including some in Singapore. This young brand has proven that it’s here to stay, so don’t be shocked if a price hike is just around the corner.