Bella Hadid Stars in Charlotte Tilbury's New Airbrush Flawless Lip Blur Campaign

Bella Hadid is the face of Charlotte Tilbury's newest Airbrush Flawless Lip Blur campaign. The global beauty muse rocked the pigmented yet pillowy lippies paired perfectly with slicked back hair and a latex catsuit. "It’s a dream come true to be on this beauty journey with Charlotte, launching our first official campaign together," the supermodel said, "She is such a creative force in the beauty community with her magnetic energy and unparalleled innovations. I cannot wait for everyone to see the magic we’ve created.”

The new lip formula came about in response to a makeup artist and customer's need to mix concealers and powders to Charlotte Tilbury lippies to create a soft, airbrushed look. And thus, the Airbrush Flawless Lip Blur was born. Promising punchy pigment that's resistant to fading, this new formulation utilizes powder blur technology to give the illusion of powder matte lips without being overly drying or settling and bleeding into lip lines. “As someone who is always on the go, I look for products that can keep up with my busy schedule. The Airbrush flawless lip blur shades last me all day and all night and give me that extra boost I sometimes need to keep feeling my best," Bella said. 

Whether worn full-on or dabbed and smudged lightly for a lighter look, the versatile formula is a longlasting one too. “I also like to switch up my look depending on how I’m feeling and love how adaptable these products are," the beauty muse explained, "With every colour I put on, I can be a different version of myself. I love the Lip Blur’s versatility, and how you can wear it blurred or wear it bold depending on how you’re feeling and the occasion.”