Beauty

Anya Taylor-Joy, Jisoo and Sharon Alexie are the New Faces of Dior Addict

Dior Beauty has enlisted the help of three of entertainment’s notable faces to headline their Dior Addict campaign.

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Dior Beauty has decided on three powerful muses to front their Dior Addict campaign. In a fun campaign shoot lensed by Liz Collins, actress Anya Taylor-Joy, singer Jisoo, and French artist Sharon Alexie are accessorised with a silver Dior bag as they play around with movement, art, and props to create a compelling 30-second video with the tagline “The New Shine Lipstick”. 

The Dior Addict lipstick acts as the House’s latest reinvention of Peter Philips’ curious eye and talents; a gorgeous sheer lipstick that doubles as a fashion accessory (available in four elaborate cases) for the quintessential Dior woman everywhere. Formulated with 90% natural origin ingredients with lip care in mind, the lipstick will deliver radiant colour and shine to beauty aficionados with just a swipe. The perfect representation of uncompromising femininity.

Watch the campaign video here:

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Dior Addict - The New Icon of Shine

The Dior Addict collection will be available online and in-stores at all Dior Beauty boutiques and counters from 1 April 2022.

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